Bona Fide Finance: DataPoints in Action

When working with clients either in-person or virtually, understanding their money mindset helps firms provide an exceptional client experience. We asked Ben Martinek, CFP®, EA, CSLP® and his team at Bona Fide Finance to share how they use DataPoints assessments to get to know prospects and clients in their financial planning practice. Tell us about Bona Fide Finance and its approach to financial planning. Using a goals-based approach, Bona Fide Finance delivers value to …

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